From June to July, most of the television-viewing world tuned in to the 2010 FIFA World Cup. Most commentators praised host South Africa’s handling of the most famous and logistically-demanding sporting event this year. To celebrate this occasion, we welcome you to the State of the Mobile Web Report, World Cup edition.
To commemorate this quadrennial milestone, we held the first-ever Opera Mini Mobile Web World Cup. Beginning with the same initial knock-out bracket as in this year’s 2010 FIFA World Cup, we used per capita mobile browsing figures to determine the match winners. Our results were quite different from the real games, with Chile and Argentina advancing to the final match. Chile squeezed by Argentina by just 4.1 pages-per-user on that day to win. Congratulations to one of South America’s most connected countries.
In keeping with our theme, Part 4 explores the top sport sites for our top countries. As you might expect, there is a healthy mix of local sites along with global sites like FIFA.com.
This report also shines a light, naturally, on Africa, where South Africa stands as the continent’s number one country for mobile web usage. Across Africa, the mobile web boom is well-documented. Our numbers provide support to that message: page views in the top 12 countries in Africa increased by 182%, unique users increased by 124%, and the amount of data transferred increased by 160% in the past year.
Beyond the numbers, we see that access to the Web is reshaping the economic, political and social development of the continent. That many millions do this through a mobile phone is gratifying, and I am both honored and humbled that our browser has a part to play in this revolution.
Jon von Tetzchner,
Co-founder, Opera Software
In June 2010, Opera Mini had over 59.4 million users, a 3.2% decrease from May 2010 but an increase of 124.7% since June 2009. The slight decrease in key metrics can be traced to certain countries where we have experienced some technical and political challenges that now are about to be solved.
Opera Mini users viewed over 27.3 billion pages in June 2010. Since May, page views have gone down 3.4%. Since June 2009, page views have increased 161.8%.
In June 2010, Opera Mini users generated over 416 million MB of data for operators worldwide. Since May, the data consumed went down by 4.0%. Data in Opera Mini is compressed up to 90%. If this data were uncompressed, Opera Mini users would have viewed over 3.8 PB of data in June. Since June 2009, data traffic is up 147.1%.
|Month||Data transfer (MB)|
We know which country won the 2010 FIFA World Cup, but which country would win the Opera Mini Mobile Web World Cup? To find out, we started with the 16 teams in the same knock-out bracket as the 2010 FIFA World Cup. On each day the actual games were played, we compared the page views/user of each country. This would tell us which country browsed the most per person.
It was a heated competition, with the country of Chile winning bragging rights for the top mobile browsing country. Chile also posted the highest number, with users browsing on average 91 pages per day on June 27th. Congratulations to Chile!
For more information about the State of the Mobile Web report, please contact Pål Unanue-Zahl palu[at]opera.com, +47 2369 2400.
Get updated each time we release a report.